Fantastic Four star and ZICO Coconut Water ambassador Jessica Alba stars in the second instalment of the brand's What's Inside is Everything campaign.

As part of the campaign, ZICO released a survey to discover what's 'at the core' of people, in which 72% of Americans admitted to missing out on an opportunity because they 'didn't go with their gut'. Alba commented 'Some of my greatest successes have come from following my own "inner voice" and pursuing my dreams despite the naysayers, which is why ZICO's What's Inside is Everything campaign message resonated with me in such a big way. I'm thrilled to continue encouraging others to embrace this message'.